Size Up Your Business

A free online tool from the Small Business Administration helps small business owners and startups to compete and grow.

SizeUp helps businesses identify new customers and compare their performance against other businesses in their industry with data collected from hundreds of private and public sources.

SizeUp works by analyzing a business in comparison with similar businesses int he same trade and provides geographic information on the marketplace, areas recommended for advertising and prospective customers.

The tool provides data analysis in three ways:

• Modeling a new business or benchmarking an existing business to see how it sizes up by comparing performance to all other competitors in the same industry.

• A mapping feature that lets you see where customers and suppliers are located.

• Finding the best places to advertise your business by letting you choose from preset reports to find areas with the highest industry revenue and the most underserved markets. You can also create custom democraphic reports.